The UK's Premier Agricultural Machinery and Technology Show

20–21 January 2027, NEC, Birmingham

Event Details

AHDB launch new 'Roots to Resilience' programme

The new programme kicks off in December with a three-day workshop for up to 50 farmers

Rachael Brown
Chief Reporter
clock • 1 min read
AHDB launch new 'Roots to Resilience' programme

Farming industry are invited to join AHDB Beef & Lamb's new ‘Roots to Resilience' programme aimed at empowering farmers with the knowledge to build a 'more resilient future for British agriculture.'

The new programme kicks off in December with a three-day workshop for up to 50 farmers. They would take part in the ‘Ranching for Profit' course, presented by RMC owner Dallas Mount. Dallas has worked with thousands of farmers and ranchers across the US, Canada, Mexico and Australia to position their businesses for economic profit and ecological health.

Farm business

Farmers will be advised on how to develop a bespoke action plan for their farm businesses, including how to identify areas of worry, the establishment of clear goals and a shared vision for the overall business. 

Read also: Changes to mart data as LAA moves away from AHDB

WATCH: Levy body AHDB needs to offer value to businesses

FarmingCAN Partner AHDB

Head of engagement for beef and lamb, Samantha Charlton said: "It can be challenging for farmers to focus on the future and invest in themselves when their time and brain space is filled with daily tasks and problem solving.

"We want to challenge their thinking and help them reach their long-term goals by looking at the entire system instead of focussing on technical application alone. We understand that every farmer and every farm is different, and that one size fits all approaches are outdated and rarely successful."

Read more about the 'Roots to Resilience programme' or sign up for the event on  AHDB website

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