The UK's Premier Agricultural Machinery and Technology Show

20–21 January 2027, NEC, Birmingham

Event Details

British public feel farmers are 'not getting a fair deal' for their produce

The Food, Farm and Countryside Commission's new report suggested farmers are not being paid a fair price for their produce

Chris Brayford
clock • 3 min read
The Food, Farming and Countryside Commission revealed 88 per cent of respondents believe farmers do not get a fair deal in the current food system
Image:

The Food, Farming and Countryside Commission revealed 88 per cent of respondents believe farmers do not get a fair deal in the current food system

New research has revealed the British public feel farmers are not paid fairly for the food they produce.

The Food, Farming and Countryside Commission (FFCC) published a report on Monday (September 25) which found 88 per cent of people surveyed believed British farmers were not being paid a farm price for their work, while 71 per cent thought supermarkets receive a good deal from the current food system, and 45 per pent said farmers get a bad deal.

Riverford's chief executive Guy Singh-Watson had created a petition earlier this month to reform the grocery supply code of practice - with over 45,000 signatures (as of September 29) - which has called on supermarkets to ‘get fair about farming' over contractual agreements and payments with farmers.

NFU president Minette Batters said there needed to be a holistic approach across the industry in order for farmers to receive a fair deal.

"Our ability to produce homegrown food is critical to our nation's security and success," Ms Batters added.

"But farmers and growers continue to face significant challenges, including high input costs, global instability and extreme weather.

See also: Retail and farmgate inflation more in line in August

"The NFU has long called for greater fairness and transparency in the food supply chain, and farmers and growers need the confidence to invest in their businesses now and into the future.

"Defra's reviews into dairy and pigs, along with the upcoming reviews into the egg and horticulture supply chains are crucial in identifying measures to deliver greater fairness and creating an environment where farm businesses can thrive.

See also: Farmers will not watch others 'sit back' after Conservatives' net zero U-turn

"It is critical the entire industry works together to ensure the continued availability of the high-quality and nutritious homegrown food British farmers produce."

FFCC's report also found 53 per cent of respondents felt the rising cost of food was their major concerns.

Farming Minister Mark Spencer said there would be a review into fairness in the horticulture supply chain - a commitment Prime Minister Rishi Sunak made during the Farm to Fork Summit earlier this year - to give farmer's a ‘fair price' for their produce.

View this post on Instagram

A post shared by Mark Spencer (@markspencer1)

"British growers are crucial to the resilience of our food system, and we know they are facing pressures given the impact of the war in Ukraine on input costs, as well as global market volatility and the challenges of our weather," Mr Spencer added.

"Our new farming schemes will support growers to produce food profitably and sustainably, including £600 million in grants for equipment and allocating 45,000 seasonal workers this year and next to ensure growers have the workforce they need to put fresh produce on tables."

Sue Pritchard, chief executive of FFCC, described the survey as ‘extraordinary' which showed the public wanted the Government and businesses to ‘level the playing field for everyone'.

You can find more about FFCC's report here.

See also: Liberal Democrats commit to 70% British Food consumption

More on Politics

OPINION: SFI scramble leaves businesses facing income shortfalls and difficult decisions

OPINION: SFI scramble leaves businesses facing income shortfalls and difficult decisions

Deputy editor Alex Black reflects on the business impact for those missing out

Alex Black
clock 25 September 2026 • 2 min read
Rural vote could swing General Election as new poll shows Reform UK surge

Rural vote could swing General Election as new poll shows Reform UK surge

The latest MRP YouGov survey reveals Andy Burnham's party could lose 79 of its 139 rural seats if a General Election were held immediately

Jane Thynne
clock 25 September 2026 • 2 min read
From the editor: Fastest finger first is no way to fund farming

From the editor: Fastest finger first is no way to fund farming

This week from the Farmers Guardian editor Katie Jones

Katie Jones
clock 24 September 2026 • 2 min read