Boomer and Millie Birch join Farmers Guardian's Ellie Layton and Tom Ryder for the latest episode of For Flock's Sake
In this episode, set in Staffordshire the couple tell us how a shared passion for livestock has developed into pedigree and commercial breeding enterprises.
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Both working within the cattle industry, they bring their experience and knowledge into their own breeding operation, where they run the High Sky Shorthorn, Sky High Hereford and Boomer British Blue herds.
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They talk about the highs and challenges of breeding cattle, their approach to selecting genetics, why there should be a balance between phenotype and data in the industry, and their successes in the sale and show rings. They also explain why efficiency is key when working with limited space, and how their industry careers influence the cattle they breed at home.
With big ambitions for the future, including expanding their herds and increasing scale, Boomer and Millie reveal what drives them to keep pushing their cattle operation forward.
Podcast brought to you in partnership with Ariat Work
