British Farming Awards Arable Farmer of the Year proves working with nature can be productive and profitable

Nicholas Watts’ respectful approach to farming alongside wildlife shows it is possible to balance profitable arable farming with thriving biodiversity

clock • 2 min read
Nicholas Watts, BFA Arable Farmer of the Year 2024
Image:

Nicholas Watts, BFA Arable Farmer of the Year 2024

Nestled in the heart of the Lincolnshire Fens, Vine House Farm has become a benchmark for balancing profitable arable farming with thriving biodiversity, thanks to the tireless efforts of Nicholas Watts, crowned Arable Farmer of the Year 2024 at the British Farming Awards.

Farmland birds

Once a typical 160-hectare (395-acre) intensively-managed fenland farm, Vine House Farm underwent a remarkable transformation in the early 1990s when Nicholas began noticing a sharp decline in farmland birds. In a bid to reverse this trend, he started laying feed in the farmyards. 

READ NOW: Balancing nature-friendly farming with productivity in the High Weald AONB

The influx of birds was so impressive, he invited the local community to witness the spectacle, sparking not only an interest in bird conservation, but an unexpected new venture.

That simple gesture grew into a successful bird seed business, now selling 2,500 tonnes of seed via mail order annually, sourced directly from Vine House Farm and three other farms which Nicholas also manages spanning a combined 1,400 hectares (3,460 acres). Vine House Farm now cultivates sunflowers, millets, canary seed, oats, wheat and more, devoting 200ha (495 acres) solely to bird seed production.

The farm has also evolved into a bustling rural destination, complete with a 100-seater cafe and farm shop, which draws in nature lovers and foodies alike from far and wide.

Wildlife

The judges praised Nicholas's decades-long commitment to wildlife, his proactive response to market challenges and his ability to blend conservation with commercial success. 

READ NOW: How one of England's largest arable farms is aiming for net zero

"He has been at the forefront of arable farming for decades," they said, making him a clear and deserving winner.

But Nicholas's achievements do not stop at seeds and skylarks. Vine House Farm is a model of renewable energy use, boasting 10 wind turbines, extensive solar panels, a biomass boiler and even a waste oil heater that powers the bird seed factory. 

Sustainability

This sustainability focus ensures that every aspect of the business supports the environment it so cherishes.

Nicholas also grows potatoes, sugar beet and other conventional fenland crops while managing the three additional farms he was invited to oversee due to his respectful approach to farming alongside wildlife. 

LISTEN NOW:

With 25 years of organic farming experience, he has proven that working with nature is not just ethical, it is productive and profitable. 

Reflecting on his win, Nicholas said: "I never thought I would be awarded this, and I am so pleased that I have been recognised for what I have done for 50 years."

2021 Massey Ferguson 8S.225 EFD7

2021 Massey Ferguson 8S.225 EFD7

VIEW ADVERT
£POA

2021 Massey Ferguson 8S.225 EFD7

2021 Massey Ferguson 8S.225 EFD7

VIEW ADVERT
£POA

2021 Massey Ferguson 8S.205 EXD7

2021 Massey Ferguson 8S.205 EXD7

VIEW ADVERT
£POA

More on British Farming Awards

PICTURE GALLERY: Young British Farming Awards 2025 celebrate the next generation in agriculture

PICTURE GALLERY: Young British Farming Awards 2025 celebrate the next generation in agriculture

See all the highlights from this year's Young BFAs held at Cannon Hall Farm

clock 15 September 2025 • 1 min read
Introducing the finalists for the British Farming Awards Dairy Farmer of the Year 2025

Introducing the finalists for the British Farming Awards Dairy Farmer of the Year 2025

The 2025 Dairy Farmer of the Year finalists have been chosen because they are excelling in their field

clock 12 September 2025 • 7 min read
Introducing the finalists for the British Farming Awards Content Creator of the Year 2025

Introducing the finalists for the British Farming Awards Content Creator of the Year 2025

The 2025 Content Creator of the Year finalists have been selected because they are championing the farming industry and using digital platforms to raise its profile and educate wider audiences

clock 04 September 2025 • 9 min read