24 Hours in Farming is back and better than ever, celebrating its 10-year anniversary of championing British farming to the public.
As British farmers navigate a tumultuous time in the industry, with challenges arising from global trade deals, changing agricultural policies, and variable weather, it is more important than ever to support UK farming.
At the heart of this message are the first four of this year's 12 ambassadors for #farm24: Nigel Owens, Coco Jalloh, Frank Carr and Amy Wilkinson.
Nigel Owens
Nigel Owens MBE began refereeing at 16 and went on to become one of rugby's most respected officials, making history as the first to referee 100 test matches.
After a distinguished career that included four Rugby World Cups and numerous major finals, he retired from officiating and returned to his lifelong passion—farming.
Nigel now runs a 90-acre farm in West Wales, with an additional 50 acres rented, where he keeps around 75 pedigree Hereford cattle.
Farming has been a dream of his since childhood, having worked on a dairy farm after leaving school.
You can follow Nigel on social media @Nigelrefowens
Coco Jalloh
Coco Jalloh is a 19 year old agricultural student close to Brighton. Coco has always been very interested in farming and how it provides for the country.
Coco has a very lovely family around her and lots of supportive friends within the farming industry.
After recently hitting 15,500 followers on TikTok, Coco always tries to showcase the diversity in the industry being a women and a person of colour.
Her next journey is going to university to become a veterinary nurse specialising in livestock.
Find out more about Coco on her social media @cocojalloh
Amy Wilkinson
Living in the heart of Lancashire, Amy works on her mixed family farm with 700 acres of arable land and around 600 head of beef cattle that they rear from two weeks of age and take all the way through to finishing.
Amy is also a monthly columnist for Farmers Guardian, writing for the In Your Field section in magazine and online.
She also dabbles in machinery reporting, in particular showcasing some of the amazing machines at LAMMA Show.
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For more information on Amy Wilkinson visit her social media @amygingewilkinson.
Frank Carr
Frank Carr (33) farms more than 2000 acres of both owned and rented land in Malhamdale, North Yorkshire.
Alongside his family, they farm beef and sheep, breed store and fatten through both enterprises.
They have roughly 250 breeding cows and 1300 breeding sheep with young stock following and stores and fattening animals too.
Find out more about Frank and his family farm on social media at @leegatefarm
Voice your support
To get behind the UK's biggest agricultural, digital event, follow the link below and download your free #farm24 pack.
Visit the 24 Hours in Farming hub to get involved
Join Nigel, Coco, Frank, Amy and their fellow ambassadors from August 7 at 5am to August 8 at 5am and take the opportunity to showcase how vital farming is to this country.
Whatever your role in the industry, support 24 Hours in Farming through social media by using #farm24 and by tagging Morrisons and Farmers Guardian.
