Farmwatch and #farm24 team up as BBC and Farmers Guardian spotlight British farming

24 Hours in Farming aims to raise awareness of British agriculture, and this year's extensive BBC coverage allows the public to get a real insight

Emily Ashworth
Digital Editor
clock • 1 min read
Farmwatch and #farm24 team up as BBC and Farmers Guardian spotlight British farming

Today, August 7, for 24 hours, farmers and industry figures are taking to social media to take part in Farmers Guardian's annual digital event, 24 Hours in Farming, posting pictures and videos across platforms to showcase what goes on throughout the day in agriculture.

Now in its tenth year, #farm24 is reaching new heights after teaming up with the BBC to extend coverage of the event with its ‘Farmwatch' page, which features different farmers from across the country.

A range of topics is covered, and Farmers Guardian journalists are also highlighting topics such as diversification, food security and succession in multiple articles.

Various regional BBC radio stations have also taken part, interviewing farmers and #farm24 ambassadors.

READ NOW: Radio 1's Dean McCullough backs British farmers with #farm24 shout-out 

Farmers Guardian editorial director Olivia Midgley said: "Collaborating with the BBC across its broadcast and digital media platforms helped us supercharge our #farm24 coverage, enabling us to achieve new highs in terms of our audience reach."

You can listen to this year's #farm24 podcast with chef ambassador Tom Aikens below.

LISTEN NOW: The Farmers Guardian Podcast: Michelin star chef Tom Aikens: "It will be eye-opening for people to see what it takes for farmers to produce food"

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