Sainsbury's looks to support farmers as it launches UK's largest lower carbon beef range

As part of the retailer’s aligned dairy beef scheme, the new range offers farmers financial stability in way of fixed, forward pricing

clock • 3 min read
The new range will offer a 25 per cent lower carbon footprint compared to industry standard.
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The new range will offer a 25 per cent lower carbon footprint compared to industry standard.

Following a decade of development and five years of production, Sainsbury's have launched their new Taste the Difference Aberdeen Angus range in-store today. Potentially revolutionising the way beef...

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