Diversification

Many will know Will Young as Farmer Will on social media, and since he began creating videos a few years ago, his following has exploded, and he now hopes to connect more of the public with their food. Emily Ashworth finds out more

Join Ash Ellwood, Farmers Guardian head of arable, as she visits a family-run arable farm in Leicestershire, where third-generation farmer Miles Marlow-Thomas has recently diversified the farming business to create a fresh oat drink

After getting fed up with having field sports and general countryside-related content blocked on social media, a couple from Hertfordshire created Stile, an app dedicated to connecting people with the countryside

What started as a means of earning a bit of pocket money has grown into a thriving business. Young farmer Lewis Thomas has demonstrated enthusiasm, courage and determination to grow Chickwood Poultry from scratch

Farm Business Innovation, taking place on 5-6 November 2025 at the NEC Birmingham, offers the perfect opportunity to find the right diversification and new revenue streams for your farm

This week's opinion from throughout the world of agriculture: Charlotte Gore, agribusiness director at Newton LDP, land and rural consultancy, discusses focusing on optimising performance during tough times

The Thompson family have embraced sustainability through diversified farming, minimal antibiotic use, and a focus on pig health

Low prices and rising costs mean profitability in the combinable crop sector is projected to fall below its long term trend

The Black Sabbath co-founder died earlier this year, and Sunnyfields Farm in Totton came up with a wonderful way to ensure the Prince of Darkness' legacy will live on

Labour Coast and Country MP says diversification is key for how family farms fit into the future