TikTok Shop Local provides opportunities for farm businesses

The new scheme, fronted by farmer and conservationist Jimmy Doherty, will help British businesses producing local products find new customers and create new sales opportunities by utilising TikTok Shop's unique 'discovery commerce' model

Mia Willemsen
News and business reporter
clock • 3 min read
Jimmy Doherty, farmer, conservationist and Co-host of Jamie & Jimmy’s Friday Night Feast
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Jimmy Doherty, farmer, conservationist and Co-host of Jamie & Jimmy’s Friday Night Feast

TikTok Shop announced on Tuesday (October 14) the launch of Shop Local, a support scheme to help British small and medium-sized businesses (SMBs) harvest demand for homegrown goods by using the platform...

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