Lidl's plant-based range hits nearly 700% sales uptake

The supermarkets original 2025 target of a 400% increase in meat-free and alternative milk sales has been surpassed reaching a staggering 694%

clock • 1 min read
Lidl's plant-based range hits nearly 700% sales uptake

On Monday (September 1), Lidl GB revealed it has hit a milestone as part of the retailer's broader commitment to increasing the proportion of plant-based protein to 25% of total protein sold by 2030, in...

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