The UK's Premier Agricultural Machinery and Technology Show

20–21 January 2027, NEC, Birmingham

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What are the risks and rewards of on-farm stays?

Edmund Sword, divisional director at rural insurance specialist Lycetts, explores the promise and perils of rural farm stays

Chris Brayford
clock • 3 min read
Among the most promising opportunities is the expansion into rural tourism, where farm stays – ranging from charming holiday cottages to luxury glamping experiences – are capturing the public's imagination.
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Among the most promising opportunities is the expansion into rural tourism, where farm stays – ranging from charming holiday cottages to luxury glamping experiences – are capturing the public's imagination.

As UK farmers face increasing pressures, many are transforming their farms into thriving tourist destinations. Farmers, now more than ever, are looking beyond traditional practices to sustain and maintain...

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