Agritechnica brings renewed promise and future pragmatism

Recovery and realism were two overarching themes at this year’s German machinery extravaganza, Agritechnica. Ben Briggs reports from Hanover on the mood among manufacturers and event organisers.

Ben Briggs
Ben Briggs is the group publisher and editor in chief of Agriconnect, overseeing the media business and titles such as Farmers Guardian, Dairy Farmer and Arable Farming.
clock • 2 min read
Agritechnica 500,000 visitors through the gates of Hanover Messe throughout last week.
Image:

Agritechnica 500,000 visitors through the gates of Hanover Messe throughout last week.

SUPPLY chain blockages and delays brought about by the Covid pandemic have finally started to ease, but the uncertainty caused by rising interest rates defined many conversations at this year's Agritechnica....

To continue reading...

Already a member? Login for full access.

Login

New to Farmers Guardian? Register for 1 free article per week or become a member for unlimited access to essential farming news and insights.

article-img-580x358

 

More on Machinery

Global economic and climatic challenges continue to challenge machinery manufacturing

Global economic and climatic challenges continue to challenge machinery manufacturing

Improved sales and rising revenues have offered a welcome lift for AGCO, CNH and John Deere during 2026, but manufacturers say high input costs, climate uncertainty and weak farmer confidence continue to threaten machinery investment and the wider agricultural market

Toby Whatley
clock 27 August 2026 • 6 min read
Opinion: Irrigation suddenly becomes cool

Opinion: Irrigation suddenly becomes cool

Toby Whatley
clock 25 August 2026 • 1 min read
Claas adds film binding option to Rollant 630 RC round balers

Claas adds film binding option to Rollant 630 RC round balers

Claas has expanded its fixed-chamber round baler range with the introduction of an optional film binding system for it Rollant balers. James Huyton reports.

James Huyton
clock 25 August 2026 • 2 min read