The UK's Premier Agricultural Machinery and Technology Show

20–21 January 2027, NEC, Birmingham

Event Details

Consumer price expectations are unrealistic

Consumers have unrealistic expectations on fruit and vegetable prices, despite them being unsustainable for growers.

Ewan Pate
clock • 2 min read
Consumer price expectations are unrealistic

Consumers have unrealistic expectations on fruit and vegetable prices, despite them being unsustainable for growers. It comes as contracts were under the spotlight as Defra Secretary George Eustice...

To continue reading...

Already a member? Login for full access.

Login

New to Farmers Guardian? Register for 1 free article per week or become a member for unlimited access to essential farming news and insights.

article-img-580x358

 

More on Farm Business

Red Tractor vows proposed standards are not set in stone

Red Tractor vows proposed standards are not set in stone

Following the consultation, the Red Tractor standards across poultry, pigs, combinable crops, sugar beet and fresh produce will be introduced later next year

Rachael Brown
clock 10 November 2026 • 11 min read
Spreading IHT costs over ten years may cost farmers more than half of their income

Spreading IHT costs over ten years may cost farmers more than half of their income

New analysis reveals the potential costs of choosing to spread inheritance tax payments over several years

Mia Willemsen
clock 08 November 2026 • 3 min read
Pilgrim's Welsh lamb base bought by ABP

Pilgrim's Welsh lamb base bought by ABP

Jobs in Llanidloes will be protected while Andover site set to close in January

Jane Thynne
clock 06 November 2026 • 2 min read