The UK's Premier Agricultural Machinery and Technology Show

20–21 January 2027, NEC, Birmingham

Event Details

Martin Lines - NFFN chief executive on Bovaer: "If we fail to engage with the public openly and honestly, mistrust will only grow"

"Transparency and authenticity are key in food production"

Chris Brayford
clock • 3 min read
Martin Lines, chief executive of Nature Friendly Farming Network, said methane-cutting feed additives bring 'big promises and tough challenges'.
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Martin Lines, chief executive of Nature Friendly Farming Network, said methane-cutting feed additives bring 'big promises and tough challenges'.

The buzz around methane-reducing feed additives, sparked by high-profile trials like Arla's with Bovaer, has reignited discussions about agriculture's environmental impact. The attention - and the...

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