24 Hours in Farming is a success for another year

This year's #farm24 campaign reached new heights

Emily Ashworth
Digital Editor
clock • 1 min read
24 Hours in Farming is a success for another year

Yesterday (August 8) saw the ninth 24 Hours in Farming take place, as farmers and industry organisations across the sector took to social media to champion agriculture. 

This year five charity partners were introduced to showcase the need for support in farming, all who took to social media to talk about everything from mental health and farm safety. 

The campaign also got extensive coverage from the BBC, on its special Farmwatch programme in conjunction with #farm24. 

Throughout the day Farmers Guardian journalists wrote articles on various topics affecting the industry, such as diversification and food security. 

The campaign was mentioned on various regional BBC Radio stations with a special from BBC Lincolnshire plus a shout-out on Radio One by Greg James.

As the event progressed, chefs such as Lisa Allen took part, as well as farmer and TV presenter JB Gill. 

The number of farmers taking part was also a highlight, with hundred of posts about their everyday lives. 

The campaign gives the sector a chance to unite and really use social media to spread a positiive message to the world about agriculture. 

SIGN THE PLEDGE TO SUPPORT BRITISH FARMERS

More on Farm24

Farmers Guardian team set off on mammoth charity walk to raise money for Yellow Wellies and Farms For City Children

Farmers Guardian team set off on mammoth charity walk to raise money for Yellow Wellies and Farms For City Children

Over 24 hours, the team will trek across 44 miles of British countryside in honour of this year's #farm24

Katie Jones
clock 07 July 2026 • 1 min read
Opinion: "I have no idea if I can walk for 24 hours, but Farm24 feels like a good reason to try"

Opinion: "I have no idea if I can walk for 24 hours, but Farm24 feels like a good reason to try"

Writing from his family’s farm in Cumbria, Farmers Guardian online content specialist Tom Ryder explains why he and the FG team are taking on a 24-hour walk for farm24 and two important farming charities

Tom Ryder
clock 06 July 2026 • 2 min read
TV chef Matt Tebbutt backs British farmers for #farm24 - "Farmers work hard for little gain"

TV chef Matt Tebbutt backs British farmers for #farm24 - "Farmers work hard for little gain"

As a chef, fresh, British and local ingredients are key. Emily Ashworth speaks to Saturday Kitchen host Matt Tebbutt about all things food

Emily Ashworth
clock 05 July 2026 • 3 min read