Pick for Britain initiative labelled 'success' by Defra officials despite industry criticism

The Government’s ‘Pick for Britain’ campaign has been branded a success by officials, despite criticism from growers in recent weeks.

Hannah Binns
News Reporter
clock • 2 min read
Pick for Britain initiative labelled 'success' by Defra officials despite industry criticism

The Government's ‘Pick for Britain' campaign has been branded a success by officials, despite some criticism from growers in recent weeks. Launched in April by Defra, the campaign hoped to attract British...

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