Time for retailers and shoppers to embrace 'imperfect' veg

Retailers and consumers must be more relaxed about the size and appearance of fruit and vegetables to avoid large-scale food waste, British Growers Association chief executive Jack Ward has said.

Hannah Binns
News Reporter
clock • 2 min read
Time for retailers and shoppers to embrace 'imperfect' veg
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Retailers and consumers must be more relaxed about the size and appearance of fruit and vegetables to avoid large-scale food waste, British Growers Association chief executive Jack Ward has said. His...

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