There are three main areas of the green economy which hold financial opportunity for farmers and land managers, says Susan Twining, chief land use policy adviser at the CLA.
Experiences which are enriching and immersive are rising in popularity, and considering your skills and interests is the best place to start when deciding what to offer.
With various initiatives taking place in schools across the country, the agricultural industry has a positive opportunity to talk about the lesser-known benefits which can help career choices.
As November turned to December, there were still many acres of standing maize crops in fields across the country and, as the rain continued to fall, the chances of salvaging a useful crop diminished.
An array of sprayers were on show, catering for all growers, big and small.
There was a big focus on accurate application of all types of manure, with dribble bars and weighing systems prominent.
Cultivators of every shape and size were lined up at LAMMA Show. Tines, discs and a multitude of new weed harrows were up for perusal.