The UK's Premier Agricultural Machinery and Technology Show

20–21 January 2027, NEC, Birmingham

Event Details

Norwegian World Cup hero Haaland has plans for a farming retirement

Erling Haaland and Norway will play England in the World Cup quarter finals

Alex Black
Deputy Editor
clock • 2 min read
Norwegian World Cup hero Haaland has plans for a farming retirement

Erling Haaland has previously sung the praises of milk as a superfood helping to fuel his remarkable goal scoring record.

Mr Haaland was the hero once again for Norway in the most recent round of World Cup matches as the Scandinavian side knocked Brazil out of the competition. They now face England in the next round, following the English victory over Mexico.

Last year, he visited Greenoaks Farm in Cheshire and on YouTube he explained how key the drink is to his daily life while showing viewers his breakfast.

"Milk is a superfood. It is good for us, for our stomach, our skin, our bones, and our muscles. That is why I drink it," he said.

While he hopefully has many years of playing time in front of him, the 25-year-old Manchester City striker already has plans for a farming retirement.

READ NOW: In your field: James Robinson – "We keep following our football team however badly they are playing and we keep farming even when returns do not make it worthwhile"

Although he was born in Leeds, Mr Haaland grew up in Bryne in Norway, a rural area with many local farms. He has been pictured ‘relaxing' in his time away from the football pitch, on tractors and around farms.

In 2022 he told ESPN he did not have any cows, but would like to have a farm in the future.

"I think it will have a small farm when I after I retire in Bryne. I do not know where but I am quite sure I would have some animals," he said.

Mr Haaland has scored seven goals so far in the World Cup, including two against Brazil in the last round.

The quarter-final fixture between England and Norway is set to take place on Saturday, July 11.

The match will be broadcast in the UK on ITV1, with kick-off scheduled for 10pm BST.

More on Entertainment

Jeremy Clarkson considers future after end of Clarkson's Farm

Jeremy Clarkson considers future after end of Clarkson's Farm

Presenter says next project will have to be 'bigger and unbelievably ambitious'

Jane Thynne
clock 30 September 2026 • 2 min read
Farmers launch petition to save much-loved BBC farming show

Farmers launch petition to save much-loved BBC farming show

Locals voice disappointment at reports Radio Lincolnshire's Farmwatch could be scrapped by the end of the year

Jane Thynne
clock 29 September 2026 • 3 min read
Welsh farmer put to the test in Channel 4's Apocalypse

Welsh farmer put to the test in Channel 4's Apocalypse

In a new modern survival series, a Welsh farmer, alongside 13 others including a mechanic and a nurse, are challenged to survive 28 days in an abandoned town with no food, water or electricity

Mia Willemsen
clock 20 September 2026 • 3 min read