Prime Minister Rishi Sunak shows support for 'Buy British' button to back British farmers

Mr Sunak urged more retailers to introduce the tool for consumers

clock • 2 min read
Prime Minister Rishi Sunak urged retailers to follow Morrisons' example by implementing a 'Buy British' button online for consumers
Image:

Prime Minister Rishi Sunak urged retailers to follow Morrisons' example by implementing a 'Buy British' button online for consumers

Prime Minister Rishi Sunak has encouraged more retailers to showcase the ‘incredible food' produced in the UK by British farmers after Morrisons launched the ‘Buy British' button for online shoppers...

To continue reading...

Already a member? Login for full access.

Login

New to Farmers Guardian? Register for 1 free article per week or become a member for unlimited access to essential farming news and insights.

article-img-580x358

 

More on Retail

Lidl commits to 100% British beef

Lidl commits to 100% British beef

Discount retailer says pledge recognises UK farmers' high animal welfare and environmental standards

clock 21 June 2025 • 2 min read
Co-op reiterates its commitment to British farmers

Co-op reiterates its commitment to British farmers

It follows retailers including Asda and Morrisons coming under fire for stocking imported beef

clock 18 June 2025 • 1 min read
Uruguayan beef produced over 6,500 miles away is being sold in UK supermarkets

Uruguayan beef produced over 6,500 miles away is being sold in UK supermarkets

Farmers said they feel 'undermined' by retailers stocking beef products which are not British and have challenged retailers to do even more to source beef in stores from UK farms

clock 30 May 2025 • 4 min read