Lamma 2011 off to a flying start

LAMMA got off to a flying start yesterday (Wednesday, January 19), as farmers streamed through the gates in their droves, eager to get a look at the latest innovations in farm machinery.

There was plenty of kit on show, with what was believed to be a world first - a conventional inline small baler with two integrated wrapping tables that can bale and wrap up to 200 bales per hour.

Other highlights included machinery for harvesting biomass and renewable energy crops, to the latest in arable cultivation and drilling equipment, leaving visitors to the show satisfied.

Those with an interest in tractor technology were also treated to the latest introductions from Case-IH, Landini, Zetor, New Holland and Deutz - the latter finally bringing its Agrofarm TTV models to UK shores.

Organisers said attendance was higher than expected, attributing the success to confidence in the industry as well as good weather as the Newark and Nottinghamshire Showground bathed in sunshine on the first day.

Celebrating its 30th anniversary, Lamma put on its biggest show to date, with exhibitor numbers up 10 per cent, with more than 680 companies on show.

“It has been an unbelievable start to the show,” said organiser Cliff Preston. “For the first day it has exceeded all expectations. Right from the very start of the day, we were inundated with people coming to the showground and it has been a steady stream throughout the day.

“The exhibitors have on the whole been very happy with the numbers, and they’ve had a good flow of traffic.”

Manufacturers are likely to come away from the show with some confidence, with some visitors doing business on the day and many more signalling an intent to invest in machinery in the coming months.

“The prospects going forward look good,” said Mr Preston. “Corn futures are fairly high so there is a bit more confidence and we are seeing that in the business being done at the show today.”

And things could get bigger still for the show’s 31st event in 2012, with a number of potential new exhibitors making enquiries.

“I have already had several potential exhibitors enquire about the show in 2012, and we have had some interest from abroad such as Belgium or Spain, so it is positive looking ahead to next year,” said Mr Preston.

“If we can repeat anything like this for the next few years, we would be delighted and I think the industry would be delighted too because they’ve seen a good, steady stream of potential customers here.”

News from Lamma

Click on the links on the right hand side to see more news from Lamma 2011 including all the latest new products on show.

Or visit our Lamma minisite to view picture galleries, Twitter feeds and videos from the event.

Readers' comments (1)

  • I think that Lamma should be a 3 day show.It would be much better to see the stands if there were less people, and much easer to get about

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