There is a well known saying, 'no pain, no gain' and that will be ringing true in the minds of Milk Link’s 1,600 producers, who are on the brink of reaping just reward for 12 years of loyalty and investment.Royal Highland Show preview
Royal Highland Show – a platform for business
IT is estimated the Royal Highland Show generates around £70million for the Scottish economy.
While for many the show is an annual social occasion, this masks its true purpose of presenting a platform and business opportunity for the farm, rural, food, drink and allied sectors.
Show manager David Dunsmuir says: “We are regarded as the UK’s main event for agri-business right through the chain of production. All of the leading manufacturers, distributors, food multiples and trade organisations are present and we can anticipate firm sales of machinery, product launches, agreement on supply contracts, deals for technology and genetics.”
This year in a bid to increase the business profile, the show has established a business centre within the international visitors’ pavilion. With reception facilities, internet access and private meeting rooms available, the aim is to make it easier for companies to discuss prospects, agree deals and make sales.
Show facts and figures
- The average attendance in the last five years was more than 160,000. In 2009, visitor numbers were 176,522, shattering the 2006 record attendance of 161,409 for a four-day show at Ingliston. The figure beat the previous show record of 163,917 at Dundee in 1949.
- The area within the showground extends to 40 hectares (100 acres) and there is 60ha (150 acres) for parking up to 25,000 vehicles.
- The show is worth around £70 million to the Scottish economy. The show remains true to its core base, with most of its 1,000 trade exhibitors featuring farm machinery, equipment and services.
- The RHASS was established in 1784 to promote the trade, agriculture, poetry, language and music of the Highlands and Islands of Scotland.
- RHASS membership currently stands at 14,000. At its foundation in 1784, membership was 128.
Also in: Festival of top livestock
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