Wesh lamb finds exotic export market
BARBADOS - the playground of the rich and famous - is the latest marketing destination for Welsh lamb.
“It is already available in some of the most exclusive restaurants in the world, and now we can add Barbados to the list,” says Emma Fotheringham, market development executive with Welsh red meat promotion agency, Hybu Cig Cymru.
“The premium product is star billing in leading restaurants that have unrivalled views across the sparkling Caribbean Sea.
“It joins Hong Kong, Dubai and Singapore as some of the far-flung destinations where Welsh lamb can be found on the menus of top-class restaurants and hotels.”
Exports of Welsh lamb hit a record £109 million last year.